How a 228-plot master plan sold out without burning prices
A case study of marketing the Rabia Al Madinah master plan: an individual pricing map for every plot, a phased launch that started with the strongest plots, and direct outreach to targeted investors. The result: the whole plan sold for more than SAR 151 million.
228residential plots fully soldSAR 151M+total sales6 monthsfrom launch to the last plot
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